Yohay Baking Co. introduces a new line of cookies to address the concerns of today’s consumers.
Lindenhurst, NY, February, 2005- Today’s consumers are more educated and particular about the foods they eat than ever before. They are looking for foods to help them achieve health goals or avoid particular ingredients. At Yohay, we reviewed the market and obtained key consumer insight to uncover the latest trends in food, and more specifically confections. We used this research to develop a new line of cookies that are both deliciously satisfying and also address today’s consumers’ concerns. Whether they are health-conscious, trying to lose weight, avoiding carbs, reducing sugar intake or looking for all-natural ingredients, we have cookies that will appeal to them. We have four Each recipe was developed from scratch to meet strict nutritional requirements and, most importantly, provide melt-in-your-mouth taste and texture.
The package design for the new line features a colorful illustration that is sure to be noticed. We commissioned an artist to depict a scene with people of all ages, races and genders enjoying cookies, coffee and milk while socializing together in an energetic, outdoor setting.
SUGAR FREE
Loaded with flavor, not sugar, these cookies are low in calories, but still satisfy the cravings for sweets. Our sugar free cookies are attractive to individuals looking to maintain a low glycemic lifestyle, lose weight or restrict sugar intact for health reasons.
Variety Pack contains the following flavors:
Chocolate Chip Crescent Nut Horn Almond Round
ALL NATURAL
Not only delicious, they also meet the strict requirements of today’s highly critical consumer. Recipes, even a mother could love- no hydrogenated oils, no artificial preservatives or additives and free of trans fats. Just wholesome ingredients baked to perfection.
Flavors: All Natural Maple All Natural Chocolate
LOW CARB
We’ve kept the carb count down without sacrificing flavor or texture. Plus, they are free of trans fats and made without hydrogenated oils, artificial preservatives or additives.
Flavors: Chocolate Chip Almond Chocolate Chip Coconut Chocolate Chip
OLD FASHIONED SHORTBREADS
Sold in world famous cafes and coffee shops for years, consumers are certain to recognize our distinct cookies. These playful shortbreads are great for kids or adults alike and make the perfect complements for that late afternoon break or snack.
Flavors: Coffee Cup Chocolate Dipped Cookie Spoon Lemony Teapot
Since 1948, Yohay Baking Co has been servicing the coffee, tea, gourmet products and gift trade with a long list of award winning products. Building on Yohay’s reputation for great tasting, distinctive confections made with top quality ingredients, Yohay’s new management team is committed to delivering consistent customer satisfaction as well as innovative, imaginative products. From wafer rolls to cookie spoons to sugar free cookies, Yohay’s products are among the most distinctive on the shelf. Best when they accompany coffee or tea, Yohay cookies will make the ordinary a bit more special.
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Yohay Baking Co. moves to new modern facility to update operations.
Lindenhurst, NY, June, 2004- In an effort to improve company operations and service, Yohay Baking Co. has moved their headquarters and baking operations to Long Island, New York. The new facility started as a completely raw space and was customized for Yohay’s specific business needs. Starting from such a blank slate, Yohay took the opportunity to make several minor and a few major improvements. Beyond new operating procedures and company polices devoted to improving customer service, Yohay has made the following improvements:
NEW
• Updated phone system
• Improved warehouse organization
• Better order processing
• New pilot kitchen for product development
• Retail store for testing consumer interest
NEW ADDRESS Yohay Baking Co.
146 Albany Avenue
Lindenhurst, NY 11757
NEW PHONE 631-225-0300
NEW FAX 631 225 4277
Since 1948, Yohay Baking Co has been servicing the coffee, tea, gourmet products and gift trade with a long list of award winning products. Building on Yohay’s reputation for great tasting, distinctive confections made with top quality ingredients, Yohay’s new management team is committed to delivering consistent customer satisfaction as well as innovative, imaginative products. From wafer rolls to cookie spoons to low carb cookies, Yohay’s products are among the most distinctive on the shelf. Best when they accompany coffee or tea, Yohay cookies will make the ordinary a bit more special.
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Yohay Baking Co. adds 8 new distributors with gourmet focus
Brooklyn, NY, June, 2004- As the popularity of their products and packaging continues to grow, Yohay is expanding its distribution network. Yohay has penned several deals with national and regional distributors specializing in the gourmet and gift market.
The addition of these distributors solidifies Yohay’s presence in several states including: Pennsylvania, Michigan, Florida, Minnesota, New York, Illinois and Texas.
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Yohay Baking Co. introduces all-natural, low carb cookies to meet consumer demand.
Brooklyn, NY, April, 2004- Responding to consumer demand and the requests of many buyers and retailers for a satisfying, low carb cookie with great taste, Yohay Baking Co. is launching a new low carb cookie line with entirely new recipes and packaging.
While many companies have developed low carb line extensions, Yohay started from scratch with brand new recipes intended to be the healthiest and tastiest cookies available. Yohay’s innovative new recipes start with almond flour instead of traditional wheat flour. Made from 100% unprocessed, blanched almonds, this unique flour not only provides incredible taste and reduced carbohydrate levels, but also supplies the additional health benefits of added protein, antioxidants and fiber. Plus, each serving of three cookies contains only 2.3 grams of net carbs.
To ensure the recipes are free of hydrogenated oils and trans- fats, Yohay took particular care and consideration in selecting to use all-natural, tropical palm oil. In addition, instead of using traditional maltitol as a sweetener, which can result in unpleasant laxative effects, Yohay turned to a healthy alternative, erythritol, which is an accepted sweetener by health food stores across the country. With no artificial preservatives or additives added, the results are clear. Three brand new varieties of healthy, natural cookies with only 2.3 net carbs per serving and remarkable taste and flavor.
The packaging for these natural and health-inspired cookies is bright, colorful and attention getting. In fact, Yohay commissioned a well-known artist to illustrate a scene depicting people of all ages, races and genders enjoying cookies and socializing in a playful outdoor setting.
Low carb cookie flavors
Chocolate Chip • Almond Chocolate Chip • Coconut Chocolate Chip
top Yohay Baking Co. launches new gourmet packaging as part of new branding effort
Brooklyn, NY, April 7, 2003- Yohay Baking Company is currently introducing a new package design for the gourmet and specialty food industry. Featuring attractive photography, a high gloss UV coating and a sophisticated flip-top box design, the packaging is as distinctive as the cookies inside. Not your typical cookie, Yohay’s new gourmet line includes wafer rolls, cookie spoons and chocolate-covered graham crackers among others.
Developed by Zullo Communications, a New York based design and advertising firm, the packaging reflects a new brand-building approach at Yohay. The focus is on developing, not only quality, innovative products, but a clean, sophisticated brand personality as well. Zullo is conducting a complete brand review for Yohay that will help to reposition the overall company image. A key part of this process will be the implementation of a comprehensive marketing program that will include direct mail, trade advertising, sales collateral materials and a new exhibit booth.
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